Lot feeders can feel confident in sharing the positive story of our industry backed up with evidence-based facts with the launch of an exciting new resource: ALFA’s Fast Facts webpage. Designed to equip lot feeders with accurate and easily digestible information, this platform is a go-to source for sharing the positive impact of our industry.
The lot feeding industry plays a vital role in continuously delivering high-quality beef to consumers around the world, while contributing significantly to regional economies.
Despite these achievements, it’s no secret that there are a plethora of misconceptions about our industry.
To combat this, ALFA has developed the Fast Facts webpage: it provides succinct, evidence-based insights about everything from animal welfare and sustainability to economic contributions and best practices in feedlot operations.
By using these facts, you can confidently communicate the value of what we do—whether it’s engaging with customers, speaking to your local community, or simply answering questions from friends and family.
What You’ll Find
The Fast Facts page is packed with information designed to be easily digested and shared. Highlights include:
Animal Welfare Practices: Learn about the high standards we maintain to ensure cattle are healthy, comfortable, and well cared for.
Sustainability Initiatives: Discover the innovative steps being taken to reduce our environmental footprint, including advances in feed efficiency and waste management.
Economic Contributions: Explore the significant role feedlots play in supporting local communities and creating jobs, while adding to the global economy.
Industry Innovation: Find out how technology is shaping the future of lot feeding, from automated feeding systems to advanced data tracking.
Each fact is designed to be both engaging and informative, making it easy to share with others in person, on social media, or through your business communications.
Grab & Go
Sharing positive messages about the feedlot industry has never been easier. Here are just a few ways you can leverage the Fast Facts webpage:
Social media posts: Use the facts as content for your social media channels. Pair them with photos or videos from your feedlot to personalise the message or utilise our suite of ready-made infographics.
Community outreach: Reference the facts when presenting to local schools, councils, or community groups to give them a clear understanding of our industry.
Customer communication: Reference these Fast Facts when communicating with your customers to build trust and confidence in the quality of your product and your commitment to responsible practices.
This resource is a testament to the collective efforts of the feedlot industry to promote transparency, responsibility, and innovation. We encourage you to explore the Fast Facts webpage, share the insights widely, and work together to ensure our industry’s story is represented correctly.
Visit the webpage at feedlots.com.au/resources/fast-facts. If you have any questions or feedback regarding this initiative, please contact us on info@feedlots.com.au.